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NOT JUST A LABEL Organic T-shirt Collection

NOT JUST A LABEL Organic T-shirt Collection


NOT JUST A LABEL(NJAL), the leading global business directory for the avant-garde fashion design industry, presents its first organic cotton t-shirt collection for Spring-Summer 2010.

Organic cotton t-shirt collection by NOT JUST A LABEL was created in collaboration with Aoi Kotsuhiroi, Patrick Mohr, and Spon Diogo. The t-shirts are made from organic fair-trade cotton, and they will be delivered in custom designed sustainable packaging provided by UPS.



"This project offers a unique opportunity to support the work of some of the world’s most exciting new designers, while at the same time helping to promote a more sustainable and ethical industry."

Nick Basford, UPS UK & Ireland Marketing Director

NOT JUST A LABEL: Organic T-shirt Campaign Behind the scenes)

Since its beginnings in 2008, NOT JUST A LABEL (NJAL) strives to support new fashion design talent from around the world. From its online shop, people all over the world can have access to one-of-a-kind fashion items.



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